First Active Cork City has launched its new Green Loan which supports the objectives set out by World Environment Day (June 5).

The Green Loan offers customers the opportunity to apply for a mortgage, mortgage top-up or personal loan to fund the purchase of a range of environmentally friendly products and systems. First Active will then plant a tree on behalf of the customer for each loan arranged through one of its 60 branches nationwide.

Announcing the new initiative, Joe Heneghan, Head of Product Marketing at First Active said, 'The focus of this year's World Environment Day was to encourage nations across the globe to 'Kick the habit' and de-carbonize their economies and life-styles. First Active is proud to be supporting this by introducing our innovative new loan offer. We consider this to be an important step in encouraging people to use domestic renewable energy".

He added, "As the focus has also been put on the role of forests in countering rises in greenhouse gases, we aim to contribute to this by planting a tree in an Irish forest on behalf of every customer who takes out a Green Loan with us. We want to offer customers the chance to provide a tangible benefit to the environment whilst also upgrading their homes and cars in an energy efficient way".

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