Wednesday 17 January 2018

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Cork Independent

Business & Professional

Cork’s best in digital are honoured

Thursday, 9th November, 2017 9:28am

Yoga and digital marketing may not seem a natural fit, but one Cork company has shown how well the two can be combined.

Himalaya Yoga Valley Cork were recently announced as the overall 2017 Cork Digital Marketing Champion at the Cork Digital Marketing Awards.

The BiznetCork Skillnet; Cork Chamber Business School’s Digital Marketing Awards were held recently in Pairc Uí Chaoimh with a range of Cork’s digital heroes honoured for their efforts.

260 of Cork’s finest digital minds attended the event, which rewarded creativity and innovative approaches to digital marketing across 18 categories. All forms of digital marketing were feted, including website, Facebook, Twitter and Instagram while this year two new categories were added: Digital Superhero and Best Use of Digital Marketing to Showcase Cork. Both categories were aimed at displaying what makes Cork a great place to work, live and play. Himalaya Yoga Valley Cork were the overall 2017 Cork Digital Marketing Champion, and they also won the prize for Best Use of Video (30 or less employees) and the Digital Superhero award.

Himalaya Yoga Valley deliver affordable, accessible and authentic yoga to everybody in Cork. Their corporate social responsibility programme, Yoga in the Park has raised over €40,000 in the last four years for the Cork Simon Community.

Himalaya Yoga Valley impressed the judges with their creativity and sense of fun built on a clear strategy.

Their digital marketing has also had a real world social impact that could inspire other businesses and organisations. "The importance of the digital economy cannot be ignored, digital marketing has changed how people engage with the world and how we do business, both locally and internationally. It is clear from these awards that Cork companies are embracing digital and participating strongly in this digital economy," Bill O’Connell, Cork Chamber President, said. "Each year since launching in 2013, we continue to be astounded by the calibre and standard of the work being done in Cork’s digital landscape. This year has been the toughest for judges, the quality of work this time around is a serious signal about how great Cork companies are at digital and as a group we are all making each other even better. We are delighted to honour the hard work and achievements of such a skilled and talented workforce," said Aoife Dunne, Cork Chamber Training Manager.

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