Monday 18 March 2019

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Home & Property

Living Coral is 2019's colour

Wednesday, 2nd January, 2019 4:48pm

This year’s must have colour is vibrant, yet mellow. The Pantone colour of the year is Living Coral.

It will embrace the home with warmth and nourishment to provide comfort and buoyancy in a continually shifting environment.

The team at Pantone said: “In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging nature of Living Coral welcomes and encourages lighthearted activity.

“Symbolising our innate need for optimism and joyful pursuits, Living Coral embodies our desire for playful expression.”

Representing the fusion of modern life, Pantone say that Living Coral is a nurturing colour that appears in our natural surroundings and at the same time, displays a lively presence within social media.

Leatrice Eiseman, Executive Director of the Pantone Color Institute said: “Colour is an equalising lens through which we experience our natural and digital realities and this is particularly true for Living Coral. With consumers craving human interaction and social connection, the humanising and heartening qualities displayed by the convivial Pantone Living Coral hit a responsive chord.”

Living Coral emits the desired, familiar and energising aspects of colour found in nature. In its glorious, yet unfortunately more elusive, display beneath the sea, this vivifying and effervescent colour mesmerises the eye and mind. Lying at the center of our naturally vivid and chromatic ecosystem, Living Coral is evocative of how coral reefs provide shelter to a diverse kaleidoscope of colour.

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