Good golly, Miss Molly

Launched last Friday, this collection features all the hallmark details that we come to expect from this fabulous Irish brand. Known for its subtle detailing, signature prints, and the unmistakable Oh Molly flair, this collection promises to infuse Autumn/Winter dressing with the brand's trademark sense of fun and confidence. Since its inception in 2021, the Oh Molly label has consistently turned heads and this new release is bound to do the same.

Created by Maeve Dennehy from Love Cherish Boutique, Charleville, each season the brand has outdone itself, and the upcoming collection is no exception. At the heart of Oh Molly lies a spirit of casual luxury, where fun and function collide.

Oh Molly is about making a statement without sacrificing comfort, and the Season 4 collection epitomises this philosophy – inviting you to redefine your wardrobe, redefine comfort, and redefine your confidence.

"Our brand story revolves around simplicity and our commitment to comfort," said Maeve. "We believe in creating a refreshing take on everyday dressing so your wardrobe is more wearable. We understand that women lead busy lives and need versatile pieces that can mix and match and make you feel more put together,” she added.

The spirit of Oh Molly is all about having fun with everyday dressing while maintaining a mix of wearable pieces that are both functional and comfortable for women on the go. It's a celebration of casual luxury and a testament to the belief that fashion should enhance not just your style but your comfort too.

This collection promises to elevate your style and what I especially love is that each piece is something that you will wear for years to come and it’s a perfect capsule wardrobe collection. Everything can be mixed and matched and in fact the pieces will even slot seamlessly in with any pieces you might have from previous collections.

It’s clothing that you are really going to get the wear out of which is what we all want. Hero pieces like the sequin embellished black bomber sit alongside beautiful slip dresses, tailoring and perfect daywear dresses to ensure you always have something to wear from day to night, casual to dressy.

Such is the demand for Oh Molly that a dedicated Facebook group was set up, Oh Molly Pre-loved, where fans can trade and resell their Oh Molly in-demand pieces. This is a testament to the brands' dedication to create pieces that can last a lifetime and also their contribution to slow down fashion.

The quality of the pieces are excellent and I have a dress myself from the first collection which still looks good as new and I still wear it every each winter.

Keep your eyes peeled for the launch of Oh Molly Season 4, a collection that's poised to sell out in minutes just like its predecessors. The collection is made up of pieces that can be mixed and matched to deliver a ‘put-together’ look. Prices range from €20 to €164 and run from sizes 8 to 20.

The collection will be sold exclusively at Love Cherish in-store and online.