Frames that celebrate individuality

“Glasses have always been a big part of who I am. For me, style is all about confidence and expressing who you truly are.”

That’s what Elton John had to say as he shared his excitement about his new partnership with Specsavers.

The new Elton John Eyewear collection is inspired by key moments in Elton John’s life and career. Launching exclusively at Specsavers and available in all stores across Ireland, the Elton John Eyewear collection includes 12 optical frames and two limited-edition sunglasses, each named after an iconic song, personal milestone, or a pivotal period in his journey - from Yellow Brick Road and Tiny Dancer to Shooting Star and Crocodile Rock.

Elton John Eyewear is a brand dedicated to celebrating individuality, self-expression, and confidence through eyewear. Inspired by Elton John’s legacy of bold style and fearless authenticity, the brand is designed for those who embrace their identity and make a statement without saying a word.

He added: “That’s exactly what this collection is about, it’s helping people feel fantastic in frames that celebrate their individuality. Specsavers and I share the belief that everyone should have access to eyewear that makes them feel like the best version of themselves. I can’t wait for people to find a pair they love and make them their own.”

The new Elton John Eyewear collection has been designed to reflect the artist’s legendary style, spanning from understated elegance to bold statement frames. Each pair features key signature details, such as the iconic ‘E’ mark symbolising Elton’s personal stamp of approval, and the star — a nod to his illustrious career. Whether it’s oversized frames that capture a fearless spirit like Captain Fantastic, the classic twist of Ballad, timeless sophistication of Scholar, or the subtle sparkle of Diamond Dust, every frame is crafted with Elton’s unmistakable aesthetic in mind.

Bianca Swan, Specsavers Style Editor, adds: “Elton John’s impact on music, fashion, and self-expression is undeniable, and this collection captures that magic. Each frame tells a story, offering a balance of everyday versatility with individuality and style at the core of the collection. Whether you want a subtle nod to Elton’s iconic look or a bold show-stopping piece, there’s something for everyone in this collection.”

All frames in the Elton John Eyewear collection are priced from €190.