Who’s the boss?
Do you or the man in your life want to make a vibrant summer statement? If so, why not dive into a world of zestiness with Boss Bottled Bold Citrus, a new, limited edition Eau de Parfum from Boss Fragrances.
This powerful new scent captivates with an explosion of oversized citrus notes that put an unexpected, XXL twist on the signature Boss Bottled scent profile.
The original fragrance’s woody backbone is played against outsized, zingy notes that awaken the senses.
Boss Bottled Bold Citrus has been crafted by Sophie Labbé and Honorine Blanc from Firmenich with radiant citrus notes that speak to the carefree spirit of summer.
To accompany the launch, hyper-realistic imagery inspired by American artist Dennis Wojtkiewicz sets the new fragrance against outsized citrus backdrops.
The iconic Boss Bottled flacon has been reimagined for summer in a bright green double-lacquered finish with a shiny black cap.