A new page for The Skin Diary
Luxury Irish skincare brand The Skin Diary has unveiled its latest groundbreaking anti-ageing serum.
Developed to go beyond brightening and target multiple pathways associated with visible skin ageing, Pro-Helix C Collagen Peptide Brightening Serum (€115) focuses on the structural biology of the skin rather than radiance alone.
Pro-Helix C is designed to deliver brighter, firmer, and more resilient-looking skin, while reducing the appearance of fine lines and wrinkles. Going beyond the traditional brightening and antioxidant benefits associated with vitamin C, the multi-pathway formula has been developed to support collagen maturation and the skin’s wider structural matrix, while helping to protect it against oxidative stress and degradation. The result is a formula that targets multiple pathways associated with visible skin ageing, combining immediate radiance with longer-term improvements in the appearance of firmness, fine lines, and wrinkles.
With a lightweight, fast-absorbing milky texture, Pro-Helix C is designed to layer seamlessly beneath sunscreen and make-up while immediately enhancing visible radiance and luminosity.
Like The Skin Diary’s existing hero formulations Night Repair Therapy and Age Defence Moisturising Day Cream, Pro-Helix C has been put through the brand’s Cell-to-Surface testing standard, examining its performance at three levels: at the cell, measured on the skin’s surface, and perceived in the mirror through the experience of people using the product.
Speaking about the launch, The Skin Diary founder, Dr Clare Kiely said: “Irish skin is something I’m particularly passionate about. We tend to have fairer skin types, and many of my Irish patients are very conscious of pigmentation, premature ageing, and maintaining healthy, resilient skin as they get older.
“With Pro-Helix C, we started with the biology of ageing skin, mapping the pathways involved in collagen and structural decline, then selecting a highly stable, well-researched form of vitamin C and pairing it with complementary actives designed to work across those same pathways.
“The result is a next-generation vitamin C serum that addresses skin structure while also delivering what people want to see in the mirror: brighter, firmer-looking skin and fewer visible fine lines and wrinkles.”
Pro-Helix C is designed for morning use, applied evenly across the face before sunscreen, alongside Age Defence Moisturising Day Cream SPF 50, which combines advanced sun protection with DNA repair enzymes and antioxidants to help protect against UV damage, oxidative stress, and premature skin ageing. In the evening, Night Repair Therapy Cream uses an advanced retinyl ester system to support skin renewal and boost collagen and elastic fibres, helping to improve the appearance of fine lines, wrinkles, and skin firmness.
The Skin Diary’s Pro-Helix C 30ml (€115) is available at select clinics nationwide and theskindiary.com.